Right now, at the beginning of May 2020, a lot of businesses are encouraging you to innovate. Distilleries are making hand sanitizer, bakeries are teaching online classes, and so on. This has many people asking; What should I do? How should I innovate? I love all these ideas that are happening right now but I’d caution that this level of pivoting doesn’t apply to everyone.
What if instead, you decided to think smaller? What if you decided to look at your business and tried to figure out who your ideal customers are? This group is typically your top 20% of all customers. How can you serve them better?
Once you’ve figured out who they are, how to serve them better. What would happen if you created methods and systems to do that quicker, more systematically, with even better results?
Don't work harder, streamline and innovate. Studies show small businesses earn more with a professional accountant/business advisor.
Think Smaller to Innovate Today
Mike McVay, Small Business Advisor
850-725-5696
Mike@MikeMcVay.com
https://www.localwebbranding.com/
Download PDF below.
What if instead, you decided to think smaller? What if you decided to look at your business and tried to figure out who your ideal customers are? This group is typically your top 20% of all customers. How can you serve them better?
Once you’ve figured out who they are, how to serve them better. What would happen if you created methods and systems to do that quicker, more systematically, with even better results?
Don't work harder, streamline and innovate. Studies show small businesses earn more with a professional accountant/business advisor.
Think Smaller to Innovate Today
Mike McVay, Small Business Advisor
850-725-5696
Mike@MikeMcVay.com
https://www.localwebbranding.com/
Download PDF below.
| business_marketing_101.pdf |
